ESPN 2 to cover WAR Events

Under a strategic alliance with Masters Entertainment, an agreement has been reached to have ESPN 2 video tape the Thunder Nationals in Martin Michigan and the Motown Showdown in Milan Michigan. Torco Racing Fuels will be the presenting sponsor of this Television package. “Being associated with the World Alcohol Racers has developed into a great partnership. I’m continuously impressed with the creative marketing ideas they deliver and this Television package is a great opportunity for everyone involved, states Evan Knoll, Owner of Torco Racing Fuels”. The ESPN 2 crew will be on hand to shoot the final rounds of each category, along with any exhibition vehicles, to air on the popular TV shoe Inside Drag Racing. The coverage of the WAR Events will air within a few weeks after each event and then again later in the season. ‘We are excited about the tremendous amount of exposure WAR will receive through this Television package as it will help attract sponsors to our organization. Additionally, it will help our racers show off their current sponsors and help them with new marketing opportunities. The main ingredient in our recipe for success is the racers and this exposure will propel them in their sponsorship search, states Mike Husen, President of the World Alcohol Racers”.

 

Great News Mike! Looking forward to attending all 4 of your events this year. Hopefully get some tv time to boot!

Erik Hummel
3169 TAD